◈ LEVELLERAcademy Seller track
Course 2 of 6 · Seller track

Photograph products that sell.

Your photos are your shoppers' hands. Real items, honest light, no tricks — plus what Arya may and may never do with your pictures.

Online shoppers can't touch your product. Your photos are their hands. Good photos don't need a studio — they need honesty and decent light.

The non-negotiable rules

Real product, real photos

  • Photograph the actual item you will ship — not a sample, not a cousin of it, not a manufacturer's glossy render.
  • Never list torn, broken, or damaged goods as new or "like new." If an item has a flaw and you're selling it anyway, photograph the flaw and say so in the description. Honest flaw disclosure builds more trust than perfect photos.
  • Never misrepresent: what arrives must match what was pictured. If it doesn't, that's a refund and a lost customer.

Lighting and setup basics

  1. Use daylight. Put the product near a window during the day. Daylight is free and beats most lamps. Avoid harsh direct sun — a bright but shaded spot is ideal.
  2. Keep the background plain. A clean table, a plain wall, a sheet of paper. The product is the subject; everything else is noise.
  3. Shoot every angle. Front, back, sides, details, and the product in use or to scale (next to a hand, a coin, a ruler). Surprises on delivery are the enemy.
  4. Show true color. Don't use filters that change how the item looks. If the red is brick-red, the photo should be brick-red.
  5. Steady and sharp. Rest your phone on something solid. One sharp photo beats five blurry ones.

What Arya may — and may not — do with your photos

Arya, the LEVELLER commerce assistant, can help you prepare your product photography. Coming at launch

Allowed: assistive cleanup

  • Organize your photos and suggest which shots to lead with.
  • Clean up backgrounds and improve clarity of your real product photos.
  • Prepare consistent, tidy presentation across your catalog.

Never allowed

  • Change what the item looks like — no reshaping, recoloring, or "improving" the product itself.
  • Invent a product that doesn't exist, or fabricate claims about it.
  • Publish anything without your review and approval. You approve every draft.
Remember: Arya organizes, cleans, and improves photos of your real product. It never invents, never disguises, never publishes on its own.